Opinions on architecture, product decisions, and the craft of shipping software. No SEO fluff.
Engineering
After building 30+ production apps, we've settled on Next.js as our default. Here's the engineering rationale — performance budgets, developer velocity, and total cost of ownership.
Product
We analyzed 12 e-commerce checkouts and found the same five mistakes costing companies 20–40% in lost revenue. Most are fixable in a week.
Architecture
Spoiler: later than most CTOs think. We break down the inflection points where splitting services pays off — and where it's expensive busywork.